Vimeo, one the better media hosting and playback platforms, is now a lead generation tool thanks to the new Business membership option. This new membership plan specifically targets small businesses, agencies, and start-ups that need professional video hosting and analytics for their marketing plans.

For $599 a year, Vimeo says its new Vimeo Business membership plan will include five terabytes of storage, lead generation tools, a customizable player and video analytics, in addition to collaboration and content management tools


“Vimeo Business combines best-in-class tools and integrations with an unmatched connection to Vimeo’s community of filmmakers, equipping businesses with everything they need to elevate their brand through video,” said the company’s general manager, Anjali Sud, in a news release announcing the new membership plan.


According to the announcement, Vimeo Business users will have access to the Vimeo Filmaker Community to help create projects across a “wide range of budgets and video types,” as well as the option to sell content directly to Vimeo’s 280 million subscribers.


via Marketing Land

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If you are interested in opening up a Vimeo Business account for your marketing needs, contact your Digital Media Producer to discuss how to best leverage the platform and all that it has to offer.